“There are stats saying that just 25% of core skiers are women. And even more worrying, more mature women give up skiing at double the rate of men.”

Women less likely to ski as they age

Research by the NSAA in the USA (National Ski Areas Association) has indicated that at age 40, women make up around half of skiers and snowboarders, but by age 47 that has fallen to 40%.

By the age of 67, less than one-third of skiers and snowboarders are women.

Case Study: Skiing again after a meniscus tear

Lack of confidence a factor

According to Chemmy, “Fear of injury and not being fit enough are cited as the most common reasons” for stopping skiing.

Some older women have injuries that hold them back, while for others it’s a confidence issue.

Ski Mojo can extend your skiing life

Chemmy is appealing to people to boost awareness of the Ski Mojo:

“Help me spread the love and give these women hope that the Ski Mojo can prolong their skiing opportunities for longer, by lessening the forces that the lower body has to withstand and aid performance to help us all ski better for longer.”

“The Ski Mojo was everything I hoped it would be, and more!”

Buy a Ski Mojo

You can buy your own Ski Mojo on our website here.

“I’m known for all the injuries I had as a downhill ski racer and I spent a lot of my career wearing a knee brace.  But when I retired, I found the Ski Mojo.”

“A lot of people try and compare the two, but for me there is no comparison.”

A knee brace leads to “pain in other areas”

Chemmy knows her body and can tell that when she wears a knee brace, all it does is “trigger a memory and a pain to my brain in that side of my body”. Once that happens she finds herself compensating and that only leads to “pain in other areas”.

“When I wear the Ski Mojo, because I wear it on both legs, I feel support all through my skeleton and I don’t compensate anywhere.”

“In fact, it helps my performance because at the end of the turn it pushes my hip and and I can really drive that tip into the turn.”

Buy your own Ski Mojo

So, if were wondering if a knee brace might be the option to deal with your knee pain when skiing, maybe it’s time to think again…

You can buy your own Ski Mojo here.

Chemmy was joined by expert fitter, Chris Smith from Dicks’ Board Store in Sheffield, who helped set up journalists so they could try the Ski Mojo on the indoor snow slope.

Chris and Chemmy

“It’s a game changer!”

Journalists were impressed. In particular, Henry John from The Ski Club of Great Britain, felt the Ski Mojo was “a game changer!”

“The support they give you just smoothes everything out. It brought everything into the right shape. It just made everything that little bit easier to do.”

Find out how the Ski Mojo can help you too…

Chemmy at our stand at the 2018 London Ski Show

Although this is technically a ‘media only’ event, we have special dispensation from the organisers to invite members of the public to join us.

Chemmy will be available from 10.30am to 1.30pm. Chris Smith from Dick’s Board Store in Sheffield will also be available to help with fittings and answer questions.

The Ski Mojo stand will be just to the left of the stairs on the top floor, where the café and bar area is located.

But the BBC Ski Sunday presenter insists that a lack of confidence should never be a reason not to ski…and the Ski Mojo can help with that.

Women less likely to ski as they age

Research by the National Ski Areas Association in the USA has shown that women make up a declining percentage of skiers as the population ages.

At age 40, women make up around half of skiers and snowboarders, but by age 47 that has fallen to 40%, and by 67, only 30% of skiers and snowboarders are women.

Some older women have injuries that prevent them from skiing, while others lack confidence to return to the slopes.

Quickly back on the slopes

Alcott was skiing again shortly after giving birth to her two children:

“I was really lucky to return to skiing two weeks after giving birth to my two boys, but I had incredible support from my family and my Ski Mojo.”

“The Ski Mojo gives you support and makes you feel safe.”

The Ski Mojo can help performance

Not only does it give you more confidence, but according to Alcott, it can help performance:

“By pushing your hip up into the turn, you don’t even have to rely on that strength that you might have lost when you became a mum.”

Extend your skiing life

The Ski Mojo has helped many women get back on to the snow and extend their skiing lives, even after hip and shoulder replacements, scoliosis, meniscus injuries, knee reconstruction, MCL injuries and arthritis.

You can buy the Ski Mojo on our website here.

In discussion with Iain Martin from The Ski Podcast, she took us behind the scenes at Ski Sunday and the challenges that injuries have presented her over the years (something her Ski Mojo has helped with).

Chemmy reveals how she managed to slalom on 100 year-old skis with the Ladies Ski Club; meeting up with Dave Ryding in Kitzbuhel in the summer; and what it was like skiing the downhill course at this year’s World Championships.

She lists the (many, many) injuries she’s had over the years and how the Ski Mojo has helped her overcome them.

If you missed it, it’s not available as a podcast here:

Or you can watch the Instagram video here:

 

View this post on Instagram

 

A post shared by Chemmy Alcott OLY (@chemmyski)

 

View this post on Instagram

 

A post shared by Chemmy Alcott OLY (@chemmyski)

Chemmy is an ambassador for the Ski Mojo and uses it to help her ski stronger and ski longer:

In their #SkiSocial segment, presenters Chemmy Alcott and Ed Leigh shared a photo posted by Helen Cousland on Twitter, featuring her new Ski Mojo, before they discussed Ed’s serious knee injury last winter.

You can watch the clip here:

We’d like to thanks Helen for sharing this photo. If you are enjoying your Ski Mojo, then please do let us (or Ski Sunday) know…

Very excited to see my old and slightly bewildered knees on #SkiSunday today. @theskimojo is a super cool piece of kit. Thanks @ChemmySki and @snowedleigh for making me smile this evening. pic.twitter.com/OfOJyvgJWo

— Helen CouslandOnions (@Cousy1976) January 3, 2022

The British invention acts as a shock absorber for the knees, reducing pain and fatigue, keeping skiers on the slopes for longer.

5% of skiers had stopped skiing already

A survey of over 400 customers revealed that 5% had already stopped skiing before they had tried the Ski Mojo. An additional 19% reported that they would have stopped skiing otherwise.

As well as helping those whose skiing life was extended by the Ski Mojo, 58% of respondents said that they would have skied less without it.

Advocates include Chemmy Alcott

Since its introduction in 2007, the award-winning Ski Mojo has helped thousands of skiers with knee or ligament trouble.

Advocates include Ski Sunday presenter and Olympian Chemmy Alcott.  Chemmy suffered a serious knee injury in 2016 and used the Ski Mojo as part of her recovery…and has used it ever since:

“The Ski Mojo takes the pressure off my limbs and facilitates great technique, so I can conserve my energy whilst skiing harder for longer to get more out of my days on the mountain.”

You can find your nearest retailer or order the Ski Mojo online on their website.

The Ski Mojo just makes skiing more fun with less fatigue.

Janet Smith

I am very impressed. This year has been so different, the Ski Mojo provides so much support it has given me back my confidence and made skiing a real pleasure again.

Jean McGhie

The benefit is enormous, it has enabled me to continue skiing against all odds by taking the weight off my knees!

Nicola Heron

The thing that I love about my Ski Mojo is that it allows me to enjoy pain-free skiing! Before I got my Mojo, I only managed a day and a half of skiing before I was in too much pain to continue. With it, I can go for a full week’s skiing, catching the first lift up and the last lift back. Fantastic!

Tara Leaver

The Ski Mojo makes me feel 20 years younger as I can ski all day! The system has lasted five years with relatively little maintenance making it a sound investment and product.

Lucy Sargeant

It enables me to keep skiing – I just wouldn’t be able to without the Ski Mojo. It has restored confidence following a serious knee injury and significantly improved my skiing ability since I started using it.

Stephanie Devine

Plus, of course, Olympian and Ski Sunday presenter Chemmy Alcott loves her Ski Mojo:

Chemmy at our stand at the 2018 London Ski Show